Best Digital Marketing courses in Pune with Placements

Join Advanced Digital Marketing Courses in Pune

When you visit our website, you might learn something new or realize something else that doesn’t quite fit your needs elsewhere. I want to start by saying thank you for coming to Digital Dnyan. We’re starting Google-certified Digital marketing courses in Pune.

We are not google SEO certified Training Institute , no one can. Because google never allot any institution or person or any organization as SEO Certified.

We have attended Google Speakers Seminar. He clears that google doesn’t offer any SEO Certification or Google Certification at all to any person or any Institute. They only offer Google Tools Certification i.e. Google AdWords (6 Certification), Google Analytics, Digital Unlocked which are free by Google, you can opt for Exams without any cost. For that you have to study respected tools and its behaviors which are changing as a business perspective change.So, here we make our institute stand out among all others Digital Marketing Course Pune by approaching towards our business goal with loyalty and promising nature.

Now Lets Talk About you, why are you here for

1) Looking for job in Digital Marketing
2) Are you really interested in Internet, Search Engine, Social Media things.
3) Do you have creative Ideas
4) Want to study different peoples online behaviour
5) Want to Become Freelancer
6) Earn Money while doing Work From Home.
7) Want to upgrade your existing skill set with Online Marketing things.

Oh, your answer is ‘YES’
Great ! Its pleasure to have you here, Digital Marketing is a field where you can step-in without any prior experience, but Internet Marketing Knowledge is essential.You must have a reason why you want to move in this field, what is that ‘Keeda’ in you that is pushing you towards this digital bubble. If you have zeal to learn and if you can think out of the box, and you can socialize then welcome digital marketing field is for you.

Digital marketing is one of the most important professions in India. It has grown out of the industry due to its many new skills and has managed to climb to prominence over the last decade. Businesses today rely on digital marketing to increase sales and promote their products. Digital marketing is the strongest field right now, and choosing it as a career has a lot of perks. Digital marketing helps you to raise brand awareness among people who are more likely to become long-term customers.

Digital marketing is the most cost-effective way to reach a bigger audience. This is one of the reasons why more companies are investing in digital marketing. Thus, the scope of digital marketing has grown enormously. Digital marketing has a wide impact. Marketers looking for ways to improve in-demand skills.in-demand skills. There is constant learning and evolution with digital marketing.

 Digital Dnyan Academy has taken the effort to give the best Digital marketing courses in Pune with placements at affordable rates in order to aid our young participants in achieving their goals. Programs made learning enjoyable and straightforward. To assist you in gaining experience and securing a position at a prestigious organisation, we provide more than 60 learning modules, Google certifications, and an internship.

Working on a practical, market-driven digital marketing project is something you can do at the academy. Your knowledge will be expanded as a result of the instructors’ dedicated efforts to keep you informed of recent advances.There are many small digital marketing agencies who are hiring freshers with no experience and training them in-house and making them ready for the real world, so spend at least 6 months with them to understand what exactly the marketing world looks like.

You cannot expect any big shot salary for any of these things in the initial learning period. Don’t you think 6 months are too long period of time to work free of cost or very small amount of salary.We have a solution for this, Digital Dnyan deliver interactive Digital Marketing Courses in Pune   (Work on Live Projects with analyzing different case studies) having time duration of 2 to 3 Months.

DIGITAL MARKETING COURSES Pune SYLLABUS

  • What is Marketing?
  • What is Digital Marketing?
  • Why organizations do digital marketing?
  • 4 P’s and 4 C’s of Marketing
  • What is Internet and how it works?
  • Diff between Digital Marketing Vs
  • Traditional Marketing
  • Digital Marketing Process
           – Increasing Visibility
           – Visitors Engagement
           – Bringing Targeted Traffic
           – Leads
  • What do you know about Google?
  • How Search Engine works?
            – Crawling
            – Indexing
            – Processing
  • Ranking Factors of Google
  • Search Engine Updates (Panda & Penguin Update)
  • Google Sandbox Effect
  • LSI(Latent Semantic Indexing)
  • Inbound Marketing & Outbound Marketing

What is Search Engine Optimization?

Search Engine Optimization Types

  • Black Hat SEO
  • White Hat SEO
  • Gray Hat SEO

SEO life cycle?

  • Requirement Gathering
  • Keyword Research
  • On Page Optimization
  • Off Page Optimization
  • Reporting
  • Strategy Review

Difference between Organic and Inorganic

  • What are Search Operators?
  • What are Keywords?
  • Keyword Research
  • Types of keywords        
  •  1. Primary
  •  2. Secondary
  • 3. Long Tail Keyword

Keyword Qualifier

  • Seasonal Keyword
  • Keyword Research Tools
  • Keyword Planner tool
  • Google Trends

Universal Search Engine Optimization

  • Building Keyword Strategy
  • Keyword Discovery and Keyword Research
  • Keyword Discovery
  • Keyword Research
  • Leveraging the Google Keywords Tool
  • Demo for the Google Keyword Tool
  • Focusing and Targeting Keywords
  • Broad Match
  • Phrase Match
  • Exact Match
  • Setting up Negative Keywords
  • Building Keyword Strategy
  • Keyword Discovery and Keyword Research
  • Keyword Discovery
  • Keyword Research
  • Leveraging the Google Keywords Tool
  • Demo for the Google Keyword Tool
  • Focusing and Targeting Keywords
  • Broad Match
  • Phrase Match
  • Exact Match
  • Setting up Negative Keywords
  • Building Keyword Strategy
  • Keyword Discovery and Keyword Research
  • Keyword Discovery
  • Keyword Research
  • Leveraging the Google Keywords Tool
  • Demo for the Google Keyword Tool
  • Focusing and Targeting Keywords
  • Broad Match
  • Phrase Match
  • Exact Match
  • Setting up Negative Keywords
  •  
  • Building Keyword Strategy
  • Keyword Discovery and Keyword Research
  • Keyword Discovery
  • Keyword Research
  • Leveraging the Google Keywords Tool
  • Demo for the Google Keyword Tool
  • Focusing and Targeting Keywords
  • Broad Match
  • Phrase Match
  • Exact Match
  • Setting up Negative Keywords
  •  
  • Building Keyword Strategy
  • Keyword Discovery and Keyword Research
  • Keyword Discovery
  • Keyword Research
  • Leveraging the Google Keywords Tool
  • Demo for the Google Keyword Tool
  • Focusing and Targeting Keywords
  • Broad Match
  • Phrase Match
  • Exact Match
  • Setting up Negative Keywords
  •  
  • Building Keyword Strategy
  • Keyword Discovery and Keyword Research
  • Keyword Discovery
  • Keyword Research
  • Leveraging the Google Keywords Tool
  • Demo for the Google Keyword Tool
  • Focusing and Targeting Keywords
  • Broad Match
  • Phrase Match
  • Exact Match
  • Setting up Negative Keywords
  •  
  • Building Keyword Strategy
  • Keyword Discovery and Keyword Research
  • Keyword Discovery
  • Keyword Research
  • Leveraging the Google Keywords Tool
  • Demo for the Google Keyword Tool
  • Focusing and Targeting Keywords
  • Broad Match
  • Phrase Match
  • Exact Match
  • Setting up Negative Keywords
  •  
  • Building Keyword Strategy
  • Keyword Discovery and Keyword Research
  • Keyword Discovery
  • Keyword Research
  • Leveraging the Google Keywords Tool
  • Demo for the Google Keyword Tool
  • Focusing and Targeting Keywords
  • Broad Match
  • Phrase Match
  • Exact Match
  • Setting up Negative Keywords
  •  
    • Static
    • Dynamic

    Basics of HTML / CSS

    • What is Java Script?
    • What is CMS?
    • Why WordPress CMS?
    • Word Press Installation on Server
    • Understanding the Dashboard
    • Changing the default Settings
    • Installing and customizing themes
    • Content management in WP
    • Creating categories, pages and posts
    • Adding menu to site
    • Adding widgets to site
    • Installing useful plugins for site features
    • SEO specific plugins
    • Learning basic html tags
    • Anchor
    • Images
    • Urls
    • Listing
    • Div
    • Class
  • Initial Site Analysis
  • Accessibility of Website
  • Allowed File Formats
  • Navigation
  • Usability
  • Competition Analysis
  • Keyword Placement
  • Site (URL) Structure Analysis
  • URL renaming/re-writing
  • H1, H2, H3 Tags
  • Title/Description/Keyword/Meta Tags Development
  • Anchor Text
  • Image Optimization
  • Use of robots.txt
  • HTML Validation
  • Doorway Pages
  • Invisible Text
  • Cloaking
  • XML Sitemap
  • HTML Sitemap
  • Canonical Implementation
  • Understanding 301, 302, 404 Response code
  • Domain names and Exact match domain concept.
  • Internal Link Strategy
  • Footer Optimization
  • Content Proximity
  • Content Prominence
  • Keyword density
  • Keyword Effectiveness index
  • canonicalisation
  • International targeting
  • Multilingual targeting
  • Schema
  • Initial Site Analysis
  • Accessibility of Website
  • Allowed File Formats
  • Navigation
  • Usability
  • Competition Analysis
  • Keyword Placement
  • Site (URL) Structure Analysis
  • URL renaming/re-writing
  • H1, H2, H3 Tags
  • Title/Description/Keyword/Meta Tags Development
  • Anchor Text
  • Image Optimization
  • Use of robots.txt
  • HTML Validation
  • Doorway Pages
  • Invisible Text
  • Cloaking
  • XML Sitemap
  • HTML Sitemap
  • Canonical Implementation
  • Understanding 301, 302, 404 Response code
  • Domain names and Exact match domain concept.
  • Internal Link Strategy
  • Footer Optimization
  • Content Proximity
  • Content Prominence
  • Keyword density
  • Keyword Effectiveness index
  • canonicalisation
  • International targeting
  • Multilingual targeting
  • Schema
  •  
  • Initial Site Analysis
  • Accessibility of Website
  • Allowed File Formats
  • Navigation
  • Usability
  • Competition Analysis
  • Keyword Placement
  • Site (URL) Structure Analysis
  • URL renaming/re-writing
  • H1, H2, H3 Tags
  • Title/Description/Keyword/Meta Tags Development
  • Anchor Text
  • Image Optimization
  • Use of robots.txt
  • HTML Validation
  • Doorway Pages
  • Invisible Text
  • Cloaking
  • XML Sitemap
  • HTML Sitemap
  • Canonical Implementation
  • Understanding 301, 302, 404 Response code
  • Domain names and Exact match domain concept.
  • Internal Link Strategy
  • Footer Optimization
  • Content Proximity
  • Content Prominence
  • Keyword density
  • Keyword Effectiveness index
  • canonicalisation
  • International targeting
  • Multilingual targeting
  • Schema
  •  
  • Initial Site Analysis
  • Accessibility of Website
  • Allowed File Formats
  • Navigation
  • Usability
  • Competition Analysis
  • Keyword Placement
  • Site (URL) Structure Analysis
  • URL renaming/re-writing
  • H1, H2, H3 Tags
  • Title/Description/Keyword/Meta Tags Development
  • Anchor Text
  • Image Optimization
  • Use of robots.txt
  • HTML Validation
  • Doorway Pages
  • Invisible Text
  • Cloaking
  • XML Sitemap
  • HTML Sitemap
  • Canonical Implementation
  • Understanding 301, 302, 404 Response code
  • Domain names and Exact match domain concept.
  • Internal Link Strategy
  • Footer Optimization
  • Content Proximity
  • Content Prominence
  • Keyword density
  • Keyword Effectiveness index
  • canonicalisation
  • International targeting
  • Multilingual targeting
  • Schema
  •  
  • Initial Site Analysis
  • Accessibility of Website
  • Allowed File Formats
  • Navigation
  • Usability
  • Competition Analysis
  • Keyword Placement
  • Site (URL) Structure Analysis
  • URL renaming/re-writing
  • H1, H2, H3 Tags
  • Title/Description/Keyword/Meta Tags Development
  • Anchor Text
  • Image Optimization
  • Use of robots.txt
  • HTML Validation
  • Doorway Pages
  • Invisible Text
  • Cloaking
  • XML Sitemap
  • HTML Sitemap
  • Canonical Implementation
  • Understanding 301, 302, 404 Response code
  • Domain names and Exact match domain concept.
  • Internal Link Strategy
  • Footer Optimization
  • Content Proximity
  • Content Prominence
  • Keyword density
  • Keyword Effectiveness index
  • canonicalisation
  • International targeting
  • Multilingual targeting
  • Schema
  •  
  • Initial Site Analysis
  • Accessibility of Website
  • Allowed File Formats
  • Navigation
  • Usability
  • Competition Analysis
  • Keyword Placement
  • Site (URL) Structure Analysis
  • URL renaming/re-writing
  • H1, H2, H3 Tags
  • Title/Description/Keyword/Meta Tags Development
  • Anchor Text
  • Image Optimization
  • Use of robots.txt
  • HTML Validation
  • Doorway Pages
  • Invisible Text
  • Cloaking
  • XML Sitemap
  • HTML Sitemap
  • Canonical Implementation
  • Understanding 301, 302, 404 Response code
  • Domain names and Exact match domain concept.
  • Internal Link Strategy
  • Footer Optimization
  • Content Proximity
  • Content Prominence
  • Keyword density
  • Keyword Effectiveness index
  • canonicalisation
  • International targeting
  • Multilingual targeting
  • Schema
  •  
  • Initial Site Analysis
  • Accessibility of Website
  • Allowed File Formats
  • Navigation
  • Usability
  • Competition Analysis
  • Keyword Placement
  • Site (URL) Structure Analysis
  • URL renaming/re-writing
  • H1, H2, H3 Tags
  • Title/Description/Keyword/Meta Tags Development
  • Anchor Text
  • Image Optimization
  • Use of robots.txt
  • HTML Validation
  • Doorway Pages
  • Invisible Text
  • Cloaking
  • XML Sitemap
  • HTML Sitemap
  • Canonical Implementation
  • Understanding 301, 302, 404 Response code
  • Domain names and Exact match domain concept.
  • Internal Link Strategy
  • Footer Optimization
  • Content Proximity
  • Content Prominence
  • Keyword density
  • Keyword Effectiveness index
  • canonicalisation
  • International targeting
  • Multilingual targeting
  • Schema
  •  
  • Initial Site Analysis
  • Accessibility of Website
  • Allowed File Formats
  • Navigation
  • Usability
  • Competition Analysis
  • Keyword Placement
  • Site (URL) Structure Analysis
  • URL renaming/re-writing
  • H1, H2, H3 Tags
  • Title/Description/Keyword/Meta Tags Development
  • Anchor Text
  • Image Optimization
  • Use of robots.txt
  • HTML Validation
  • Doorway Pages
  • Invisible Text
  • Cloaking
  • XML Sitemap
  • HTML Sitemap
  • Canonical Implementation
  • Understanding 301, 302, 404 Response code
  • Domain names and Exact match domain concept.
  • Internal Link Strategy
  • Footer Optimization
  • Content Proximity
  • Content Prominence
  • Keyword density
  • Keyword Effectiveness index
  • canonicalisation
  • International targeting
  • Multilingual targeting
  • Schema
  •  
  • Initial Site Analysis
  • Accessibility of Website
  • Allowed File Formats
  • Navigation
  • Usability
  • Competition Analysis
  • Keyword Placement
  • Site (URL) Structure Analysis
  • URL renaming/re-writing
  • H1, H2, H3 Tags
  • Title/Description/Keyword/Meta Tags Development
  • Anchor Text
  • Image Optimization
  • Use of robots.txt
  • HTML Validation
  • Doorway Pages
  • Invisible Text
  • Cloaking
  • XML Sitemap
  • HTML Sitemap
  • Canonical Implementation
  • Understanding 301, 302, 404 Response code
  • Domain names and Exact match domain concept.
  • Internal Link Strategy
  • Footer Optimization
  • Content Proximity
  • Content Prominence
  • Keyword density
  • Keyword Effectiveness index
  • canonicalisation
  • International targeting
  • Multilingual targeting
  • Schema
  •  
    • Interesting Facts about Google

      • Historical facts about Google and its Data Center
      • What is Search Engine and Role of Google?
      • Type of Search Engines
    • What is Domain Authority?
    • How to Increase Domain Authority
    • What is Page Authority?
    • Page Rank

    – What is Page rank
    – How to increase Page Rank

    • Backlinks

    – What are backlinks
    – Types of Backlinks

    • Link Juice
    • Do Follow
    • No Follow
    • Link Building
    • What is Link Building
    • Types of Link Building

    – One Way links
    – Two Way links
    – Three Way Links

    • Do’s & Don’ts of Link building
    • Link Building Strategies
    • RSS Syndication
  • Local SEO
  • Google Business Page Optimization
  • Tools for SEO
  • Monitoring SEO Strategies
  • Preparing SEO Reports
  • The importance of Links for SEO
  • Link Wheel
  • Directory Submission
  • Type of Directories
  • Article Marketing
  • Submitting Press Releases
  • Business Directories
  • Local Classifieds
  • Blog Creation and Promotion
  • Blog Commenting
  • Local and regional search engines
  • Forum & QnA
  • Social bookmarking
  • Search Engine Submissions
  • Sitemap Submission
  •  
  • Local SEO
  • Google Business Page Optimization
  • Tools for SEO
  • Monitoring SEO Strategies
  • Preparing SEO Reports
  • The importance of Links for SEO
  • Link Wheel
  • Directory Submission
  • Type of Directories
  • Article Marketing
  • Submitting Press Releases
  • Business Directories
  • Local Classifieds
  • Blog Creation and Promotion
  • Blog Commenting
  • Local and regional search engines
  • Forum & QnA
  • Social bookmarking
  • Search Engine Submissions
  • Sitemap Submission
  •  
  • Local SEO
  • Google Business Page Optimization
  • Tools for SEO
  • Monitoring SEO Strategies
  • Preparing SEO Reports
  • The importance of Links for SEO
  • Link Wheel
  • Directory Submission
  • Type of Directories
  • Article Marketing
  • Submitting Press Releases
  • Business Directories
  • Local Classifieds
  • Blog Creation and Promotion
  • Blog Commenting
  • Local and regional search engines
  • Forum & QnA
  • Social bookmarking
  • Search Engine Submissions
  • Sitemap Submission
  •  
  • Accordion Content
  • Accordion Content
  • Accordion Content

Digital Marketing Post Covid Situation

Internet is going to rule on the world. People are consuming digital content on a daily basis for digital Content. 45% of the world population now has an internet connection today. There has been a constant increase in the number of users being active on the internet. Very soon, traditional marketing platforms will disappear, and the digital market will completely take over.
Digital Marketing is defined as promoting or marketing product, services using digital technologies mainly on the internet using digital devices like Desktop,laptops, tabs and mobiles.

The main objective of Digital Marketing is to create brand awareness (brand recognisations) among the group of target customers or buyer persona.To interact with different people , communicate with them we use digital medium wich is part of Digital Marketing.

It was impossible to predict the nationwide crisis. Covid’s terrible implications have altered every industry and changed people’s lives. From 2020 to mid-2021, every firm encountered challenges with its business operation. People, organizations, and businesses are forced to recognize the significance of digital media as an overnight sensation, contributing to the growth of digital marketing. As a result of the pandemic’s effects, people’s and enterprises’ progress came to a halt. It has shaped consumer behavior negatively. People are spending more time on the internet, and online commerce, gaming, and business have risen.

The work-at-home culture has demonstrated the value of remote working. In this competitive digital age, businesses have built their online presence to stay ahead of the competition. So if a small or medium-scale business wants to survive & flourish in the future n beyond, you need to revamp & your corporate structure and techniques to align with consumer habits in this “normal way of life.”.To prosper during this pandemic, digital marketing agencies have stepped up their game by employing creative marketing methods.

Digital media has proved a lifeline for the business and allowed it to survive in the market at a time when physical interactions are reduced to a minimum.

Manufacturers & companies have adopted digital technologies to increase revenue through online orders and manage business operations from home.

In COVID-19, we discover the true worth of digitalisation and its necessity.

Most of the world’s population is constantly using social media. Thus, the number of users keeps on growing! People are also accessing social media sites in more ways than ever before.

Post  Covid-19 epidemic, digital marketing technologies, and techniques have developed enormously. The value of digital marketers has grown to a higher platform, and demand is strong.

More organizations emphasize using social media as one of the best ways to reach their target audience! Most people use Instagram, Facebook, and other social networks to connect with friends.

Because of this, it is more crucial than ever to have an active presence on digital platforms.

Digital marketing has opened possibilities for businesses and students. People who have passed their education can pursue a career in digital marketing with conviction since the universe has seen the miracle of digital marketing and will never look back.

Because of the following factors, the importance of digital marketing will continue to expand during and beyond Covid19.

Current Status Of Digital Marketing:
Digital marketing spending is booming and growing year over year. With a record $88 billion mark for internet advertising in last quarter of the year 2017.A 21 percent increase from 2016.
The Interactive advertising Bureau(IAB) said that mobile advertising, for the majority of digital ad spend in 2016, and in 2017, it grew to $49.9 billion (57 percent of the total, and a 36 percent year-over-year).

digital video was up 33 percent to $11.9 billion, mobile video was up 54 percent to $6.2 billion, social media advertising increased 36 percent to $22.2 billion and digital audio was up 39 percent to $1.6 billion. Even search and banner ads were up, 18 percent and 23 percent, respectively.
For India Digital Medium is the third highest category of advertising spends.

The rising of digital marketing has formed an enormous career path and has opened a door of opportunities, an infinitely diverse, embryonic, and capable path to future. Digital marketing is attracting entrepreneurs, and even traditional businessmen and women to look for a career change. Digital marketing Courses in Pune gives you full space in diverse profile according to your interest and inclination. Whether your passion lies in PPC, social media, affiliate marketing, copy-writing, content management, analytics, mobile app development, or graphic design – there’s really a great opportunity waiting for you.

Requirement & Advantages

As study of top 10 Job portals in India, over 20 lacs jobs are waiting for the digital marketers in 2020. Indian digital industry is on boom and has shown a cosmic growth since last 3-4 years. But it is a bitter truth of the industry that it is lacking in the trained professionals. Lack of knowledge and training is a huge barrier in front of the digital industry.
The opportunities are vast but the professionals are limited. In this scenario, Digital Dnyan Digital marketing courses Pune is coming forward to extend their helping hand for the people interested to make their career in digital marketing.

Digital-Marketer Salary-digitaldnyan Academy Digital Marketing Courses in Pune
Digital Marketing Profile Salary Growth -Ref- Edupristine

Job Opportunities for Digital Marketing Career

If we talk about the job opportunities in the industry, there are various fields of specialization including content marketing, SEO marketing, social media marketing and many more which has opened a channel for the employee from a fresher level up to the professional level, who are willing to enter the thriving world of digital marketing. More than 42 percent of jobs are for the fresher level.

Why Digitaldnyan Is Going to Lead ?

Faculties

Faculties have more than 8+ years of Experience in Digital Marketing.

Placement

100% placement assistance to students and support after placement.

Certified

Google AdWords, Bing & Analytics Certified Trainers.

Live Projects

Work on live projects and gain hands on experience.

Curriculum

Most updated curriculum with latest trends and Search Engine Updates

Our Mission

Our main mission is to build your career as a Digital Marketer.

Practical

Our training is more of examples, strategy and planning.

Assistance

Life time assistance after completion of the course.

Training Reviews

[ratings]

Who Can Be A Digital Marketer

Graduate, Freshers, Job Seeker (Any Stream)
There are number opportunities in digital marketing sector 100%
Graduate, Freshers, Job Seeker (Any Stream)
There are number opportunities in digital marketing sector 100%
Graduate, Freshers, Job Seeker (Any Stream)
There are number opportunities in digital marketing sector 100%
Graduate, Freshers, Job Seeker (Any Stream)
There are number opportunities in digital marketing sector 100%
Graduate, Freshers, Job Seeker (Any Stream)
There are number opportunities in digital marketing sector 100%

Benefits For Digitaldnyan Trainee

  • Learn to crack interviews.
  • Learn to create Digital Marketing Plan for any Business.
  • Learn how to get freelancing projects.
  • Learn about personal branding.
  • Become an expert in strategy and planning.
  • Lifelong access to Digital Academy 360 Community.
  • Personality development skills.
  • Learn how to talk to clients and how to convince them?
  • Learn Offline Marketing too.
  • Things to do before attending an interview.
  • Conducting mock interviews to improve your interview skills.
  • Learn how to prepare marketing proposal or budget plan for a Company.
  • Learn how to keep yourself updated with latest trends and technologies.